Fresha vs. GlossGenius: Who Lives Up to Your Beauty Business?

Fresha vs. GlossGenius – Which is the best for your salon, spa, or barbershop in 2024?

You’re not the only business owner asking that question.

If it’s only you in your business (or maybe you +1 or 2), these are two of the most popular alternatives right now.

These platforms offer a robust feature set and pricing that makes Fresha and GlossGenius attractive to even the smallest businesses.

Fresha (formerly known as Shedul) hit the marketplace with free monthly subscriptions. You only pay incremental fees when Fresha starts to generate income for you.

GlossGenius has captivated the salon and spa industry with its premium beauty-inspired design and app-only software. Teams can also use the app, but it’s primarily designed for solopreneurs.

There is a lot to learn about these two options. Let’s dive into features, pricing, and my review and verdict of the two systems.

Here’s what you’ll find in this post:

• An overview of each system
• A comparison of the differences that separate them
• A feature-by-feature comparison
• Pricing differences
• Ratings & reviews from their users.

Fresha vs GlossGenius

Let's kick off with an overview of the two platforms we're diving into today.

Fresha

GlossGenius

Overall score

Note

The overall score considers ease of use, customer service, features, user ratings, and cost. Scores are determined solely by our editorial team.

4.1

4.4

Average price

Note

Assumes you run a business with a mid-size team and have activated the more common add-ons. What you will pay will be lower or higher than this. See the separate section about pricing for full details.

$80 per month

$48 per month

Who is it for

For the independent professional or business on a budget that want to avoid subscription fees and a big technical learning curve.

For independent professionals who want to start accepting payments and get appointment scheduling, a website and marketing up fast without compromising on the experience of their brand

Ease of use

5

5

Customer Service

2

3

Countries

Available in 22 languages in over 120 countries worldwide

U.S.

Key features

• FREE subscription with unlimited staff
• Fresha marketplace where clients can discover your salon
• Easy to use with a modern minimalistic design interface
• Available in over 120 countries!

• Premium beauty-inspired interface design
• Professional-looking website in just a few clicks
• Integrated payment and card reader with customizable design
• Affordable, transparent, flat fee pricing

A Double-Click on Each System

Let’s cover what these systems are and the pros and cons of each.

How Do They Compare? Strengths and Weaknesses

Both Fresha and GlossGenius serve a similar customer base of independent professionals, even if Fresha also has rich support for teams.

They are both easy-to-use platforms designed with non-technical individuals in mind. So easy that, in both cases, it comes with an expense of flexibility. You can’t really adapt much on either of these platforms. The look and feel of each app are set in stone, with no real customization to be made. What you see is what you get.

GlossGenius is all about beauty and the experience of your brand. You can craft a professional look in mere minutes. The integrated payments come with beautiful hardware. Business owners also appreciate the affordable and transparent fees.

Fresha has its marketplace that can help you attract clients and, of course, the free subscription which makes this platform different from the alternatives out there.

Unfortunately, both these systems lack a booking widget to integrate into your existing website. Instead, you’ll need to link to your GlossGenius or Fresha pages. If a booking widget is essential to you, then you will probably want to read about other alternatives on my top salon and spa software list.

But let’s double-click on this and review how they compare the different aspects of the software.

Let’s Talk Features

What I appreciate most about Fresha is the simplicity factor. The same holds for GlossGenius. You can use both platforms without having tech skills. GlossGenius scores additional points for sheer beauty.

Fresha vs GlossGenius

Fresha or GlossGenius. Let's go through what these features are and where they differ.

	Fresha	GlossGenius
Online Booking	Fresha	GlossGenius
Website booking widget Note Can you integrate the entire online booking experience directly into your website?
Branding control Note Can you customize the look and feel of the booking experience to fit your brand?
No-show protection Note Can you store credit card details and charge deposits to reinforce your cancellation policy?
Service customization Note Can clients adapt their service when they book, and can this change the price and duration of the booked appointment?
Free from account creation Note Can clients book without having first to create an account with the software?
Integrated gift cards Note Can you sell digital gift cards as part of the booking process?
Calendar and Appointment Management
Customize notification messages Note Can you change the text sent to your clients as part of appointment reminders and other messages?		Note You can enable/disable parts of the notification and add an additional message.
Customize notification timings Note Can you change when reminders and other messages go out to your clients?
Client waitlist management
Rooms and resource scheduling Note Can you manage equipment, rooms, and other resources required to complete a service?
Repeat appointments Note Can you schedule clients for recurring appointments?
Time block Note Can you block out time on your calendar?
Processing time Note Can you allow for double booking of service providers by accepting appointments during service processing time?
Duration and price by staff Note Can you adapt the price and time needed for a service based on who is performing the service?
Automated check-in Note Can clients check in to their appointments themselves?
Point of Sale/ Check out
Tablet compatible Note Can you run the POS on any tablet or do you need special hardware?
Dedicated POS hardware Note Does the system provider offer hardware to improve the check out expereince?
Self check out Note Can clients check out from their appointment themselves?
Route payments to renters Note If you have booth renters in your business, can you route payments directly to them?
Cards on file Note Can you store credit card details and charge the customer later?
Integrated payments Note Does the software offer a first-party payment processing solution?
Client Data & Communication
SMS Notification
Email Notificition
Dedicated business SMS number Note Do you get a business phone number that your messages and notifications are send from?
Two way SMS communication
Forms Note Can you create intake forms, store SOAP notes, and have clients sign your forms?
Client notes Note Can you store notes about clients on their profile?
Client files and images Note Can you store files and image on in the client’s profile?
Inventory and Product Types
Inventory tracking Note Will the system keep track of stock levels, notify you when it’s time to re-order?
Purchase orders Note Can the system create automatic purchase orders for you?
Retail
Memberships
Packages
Gift cards
Team Support & Payroll
Fully integrated payroll Note Can you run payroll and cut paychecks directly through the software?
3rd party payroll integration Note Does the software allow you integrate and share data with a 3rd party payroll solution (e.g. Gusto, ADP, Paychex, etc)?
Payroll reports	Note Fresha offer reports on staff commission, working hours, tips, and service and product sales by staff
Commission support Note Can you track and report on commission for service, retail, and other product types?
Multi-location support Note Does the system have specific support for businesses with multiple locations
Booth renter support Note Can the system help with rent collection, payments, and other booth renter management tasks.
Marketing Support
Email marketing
SMS marketing
Website builder
Client marketplace Note Does it offer a platform where potential clients can browse businesses using the software?
Add-on offers Note Can you promote service add-ons/upsells as part of the online booking flow?
Cloud & Mobile App Access
Full-featured mobile app Note Can you access all software features in the mobile app?
Web browser
iPad
iPhone
Android

Integrating with Other Platforms for Additional Features

One of the limits of Fresha and GlossGenius is that they do not offer integration with other platforms. If this is a must-have feature that you cannot live without, check out alternative platforms on my top salon and spa software list.

Fresha vs GlossGenius

These platforms do not offer integration support.

	Fresha	GlossGenius
Custom integrations Note Does the platform allow you to create new integrations to support your business-specific needs?
Native integrations Note Built-in integrations that you can activate as needed	Reserve with Google	Google Calendar Phone contacts

Pricing

When comparing Fresha vs. GlossGenius, both offer affordable pricing.

The big draw for Fresha is of course the free subscription. I am always suspicious of free, so I was curious to explore Fresha. There are no monthly subscription fees.

The platform is free, but once you add Fresha Plus with access to things like the online booking market and credit card processing, you will incur fees through these transactions. This will kick in once Fresha starts growing revenue for you.

GlossGenius is straightforward with pricing models, along with one card transaction rates.

Fresha vs GlossGenius Pricing

GlossGenius has the most straight forward pricing model on the market. Fresha makes it a bit harder to understand what you really will pay.

	Fresha	GlossGenius
Average Price	$80 per month	$48 per month
Trial Options	Free subscription	Free 14 Day Trial
Minimum contract length	Cancel any time	Cancel any time
Plans No fixed monthly charge Marketplace new client fee: 20% (min $6 per new client). This only applies to new clients who book via the Fresha marketplace. Standard: $24/month (core features, one user) Gold: $48/ month (includes more sophisticated features such as intake forms, waitlist, commission reporting, premium website designs, and multiple users).
Plans	No fixed monthly charge Marketplace new client fee: 20% (min $6 per new client). This only applies to new clients who book via the Fresha marketplace.	Standard: $24/month (core features, one user) Gold: $48/ month (includes more sophisticated features such as intake forms, waitlist, commission reporting, premium website designs, and multiple users).
Add-ons Automated notifications: $0.01 per text (50 included for free) Email blast campaigns: $0.02 per email Text blast campaigns: $0.02 per email Insights (enhanced reporting): $9.95 per team member No add-ons. All features are included in the Gold plan.
Add-ons	Automated notifications: $0.01 per text (50 included for free) Email blast campaigns: $0.02 per email Text blast campaigns: $0.02 per email Insights (enhanced reporting): $9.95 per team member	No add-ons. All features are included in the Gold plan.
Credit card fees Card: 2.19% + $0.20 per transaction Tap to Pay: $0.10 per authorization 2.6% on all transactions
Credit card fees	Card: 2.19% + $0.20 per transaction Tap to Pay: $0.10 per authorization	2.6% on all transactions

What Do Users Think of These Platforms?

So you’ve read what I have to say about these two systems. You can find out more about user ratings below.

Fresha vs GlossGenius

Let's compare scores for these systems on the major user review sites.

	Fresha	GlossGenius
	4.8	4.6
	4.2	5.0
	4.0	4.7
	4.0	4.1

What Alternatives Should You Consider?

Fresha and GlossGenius are two great options for many smaller businesses, but they’re not the right fit for everybody. If you’re still unsure, consider the platforms below.

Mangomint is the highest-rated software for salons and spas. If you have a team and you want the best customer service in the industry, this is the alternative you should try.

Square Appointments is a popular alternative to Fresha and GlossGenius, serving independent professionals on a budget.

Mangomint vs Square Appointments

A quick comparison of the two Fresha and GlossGenius alternatives.

Mangomint

Square Appointments

Overall score

Note

The overall score considers ease of use, customer service, features, user ratings, and cost. Scores are determined solely by our editorial team.

4.9

4.0

Average price

Note

Assumes you run a business with a mid-size team and have activated the more common add-ons. What you will pay will be lower or higher than this. See the separate section about pricing for full details.

$245 per month

$45 per month

Who is it for

The highest-rated software for salons & spas. Designed for businesses with a team who want the best design experience, smart automations, and the flexibility to integrate with other systems.

For solopreneurs or small teams in any type of local service business (salon, spa, fitness, repair, cleaning, and professional services) who want access to Square's broad range of products.

Ease of use

5

4

Customer Service

5

3

Countries

U.S. and Canada

U.S., Canada, Australia, Japan, the UK.

Key features

• Modern, intuitive, and easy to use
• Smart automations that help cut down on time spent managing business operations
• Open data ownership and no contracts (you’re not locked into anything)
• Can integrate with any other platform who allows for integrations
• Highest-rated customer service on the market

• Large amount of native integrations with other apps
• Comprehensive, easy-to-use, marketing tools
• Best looking POS hardware on the market
• Free, sophisticated, website builder and online store

Conclusion

I hope this comparison of Fresha and GlossGenesis has helped you decide on the right platform.

For more alternatives, I highly recommend you read my list of the best salon and spa software right now.

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