John Hallberg

Beauty marketing expert and content creator
Expertise
Marketing for salons
Entrepreneurship
Salon software

Highlights

  • Founder of The Salon Business, a global platform dedicated to helping salon owners grow their businesses with marketing and business tips
  • Extensive salon industry experience, serving as Marketing Director for renowned brands like Wella Professionals, O.P.I., and ghd
  • Holds a Master of Science in Media Management from the Stockholm School of Economics and a Bachelor of Science in Computer Science from KTH Royal Institute of Technology

Experience

John Hallberg is a passionate advocate for the salon industry, driven to help salon owners achieve financial success and life balance.

With over a decade of experience in the beauty industry, John has worked as a Marketing Director for leading brands like Wella Professionals, O.P.I., and ghd, gaining insights into the challenges and opportunities faced by salon owners worldwide.

Inspired by his interactions with thousands of salons John founded The Salon Business, a global platform that provides simple and actionable business tips and ideas to help salons thrive in the digital age.Through the website and YouTube channel, John shares his expertise and passion for the industry, empowering salon owners to modernize their operations and the ongoing digital transformation.

John has been featured in salon industry publications and podcasts, and has appeared as a speaker at salon industry conferences.

Education

John Hallberg a Master of Science in Media Management from the Stockholm School of Economics and a Bachelor of Science in Computer Science from KTH Royal Institute of Technology.

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