Salon Marketing Ideas

Here you’ll find my collection of articles that’ll help guide your salon marketing activites

  • 42 Best Salon Marketing Ideas & Strategies 2025
    Are you looking for salon marketing and advertising ideas to grow your salon business? Then you’ve landed in the right place. This is where I share the most effective salon marketing strategies right now. Today, you’ll get an overview of these activities so that you can start attracting more new clients and grow. This is
  • Salon Marketing with Chatgpt – How to Get Found | Ep. 64
    Discover how AI is revolutionizing the way clients find their perfect salon match. With tools like ChatGPT becoming the new search engine of choice, potential clients are getting incredibly specific about their beauty needs – from “California cool blonde lived-in color” to meticulous nail technicians who never miss a cuticle.
  • Salon Client Communication Mistakes (+ Free Templates to Fix Them) | Ep. 63
    Ever get a salon email that reads like it’s written in a foreign language? You’re not alone. In this eye-opening episode of Marketing 100, industry veteran Marchelle Mooney reveals how confusing salon communications are actually driving clients away.
  • Salon Jobs? Why Hiring Mini-Me’s Might Be a Mistake | Ep. 62
    Stop hiring your mirror image. In this eye-opening episode of Marketing 100, salon business experts reveal why building a team of mini-mes is secretly sabotaging your growth. Learn how diversity drives profits, discover practical strategies for building a balanced team, and get free tools to transform your hiring process.
  • Square Appointments vs. Booker: Which Salon Software Wins in 2025?
    Square Appointments vs. Booker – two popular salon management platforms go head to head, each with unique strengths. Square Appointments shines with its free basic plan for solo businesses and seamless integration with other business solutions. For solo entrepreneurs or very small salon teams, Square Appointments provides a capable free-to-low-cost option to handle bookings and